10 Requirements Of Great SEO Professionals

In the old days, any SEO professionals used to simply put up a website and get it indexed by search engines, the website would simply rank well. Those good old days are long gone! SEO nowadays has become unbelievably difficult and only the great SEO professionals can do good jobs.

More and more companies have found that they are not good enough anymore to do their own SEO as competitions are becoming more fierce, and are outsourcing their SEO jobs to professionals. The SEO professionals who work in the competitive industries with successful examples, they can charge for over US$500 per hour just for consultation.

If you are looking for a great SEO professional, he should better be good at all of the following areas:

  • Basic SEO knowledge
  • Content writing
  • Business plan development
  • Website usability
  • Information retrieval (e.g. web data mining)
  • Web hosting
  • Coding standards and issues
  • ROI calculations
  • Website analytics
  • Marketing and Negotiation

If you met all the above requirements SEO is a profession for you, otherwise you can still utilize your SEO skills on your hobbies. These days, many people who possess hobby or non-profit websites on niche topics do their own search engine optimization.

Comments

3 Responses to “10 Requirements Of Great SEO Professionals”

  1. Sulong on November 2nd, 2006 4:59 am

    I’ve of the opinion that eventually every company would have their own SEO marketing manager or something. I don’t think SEO can be outsourced forever.

  2. Gordon Choi on November 4th, 2006 6:50 pm

    Looking at it in a good way, it will potentially open up more job opportunities in bigger companies for SEO specialists.

  3. Junior on November 7th, 2006 5:54 pm

    I will prefer seo as a hobby. It’s kinda only fun when it works.

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