Yahoo has the second largest market share as a search engine. In the area of paid search, its Panama platform has been improving gradually over the past months. The list of latest improvements were announced on the official Y!SM blog.
With PPC being a great channel for both new lead generation and high volume of sales [...]
The major Chinese websites turned the main theme (colour) of their home pages into black and white today for the memories of victims who died in the earthquake on 12 May 2008. Sites participated in the mourning include search engines like Baidu, Google China, and Yahoo China, portals such as Sina and Sohu, and China’s [...]
Posted in: China
LinkedIn.com is a social networking site for professionals. You can easily self-brand yourself on the LinkedIn platform.
Profile
Create your personal profile, which can be used very much like an online resume (or CV). Besides your current job, the jobs you have participated in the past and your educations / qualifications, you can also fill in a [...]
Posted in: Branding, Internet Marketing, Social Media Marketing, Web 2.0
Effectively optimizing Google Adwords content targeting campaigns does require the separation of search and content campaigns, the implementation of conversion tracking, and the use of placement performance report. If you have been paying for excessive traffic with low conversion rate and are hoping to improve your campaign ROI, the following site exclusion methods should also [...]
Posted in: Adwords, Contextual Advertising, Google, PPC