Comments on: 3 Reasons eBay China Partners Baidu

By: Jiang Guan

Jiang Guan — Thu, 07 Dec 2006 21:07:52 +0000

I personally prefer Taobao. Ebay is usually the last store I check.

By: Wallstrip Conversation » Information Arbitrage on Baidu - Icarus in the Making?

Tue, 05 Dec 2006 13:56:28 +0000

[...] Further, Baidu’s partnership with Ebay will considerably benefit its market standing and improve the deployment of products and services, while adding more customers to the client base. eBay recently announced to partner Baidu in China. The agreement between Baidu and eBay China (eBay Eachnet) includes the three major areas below: [...]

By: Gordon Choi

Gordon Choi — Tue, 21 Nov 2006 22:40:55 +0000

Great insight Derrick!

By: Derrick Kotze

Derrick Kotze — Tue, 21 Nov 2006 15:42:21 +0000

Great post!

eBay is finally playing the game. In the majority of markets eBay has been using the auction site of their eCommerce trinity to push their other products: payment and communication. But now in China they seem to finally use these as leverage to convert users to eBay. If you can control the online currency with PayPal, you’ll either make money from your competitors or you’ll own the market. Also with Skype and the market moving to pay per call they can basically “force” users to opt for eBay as an integrated market place.

As for Baidu, although there are no stats available on the migration of younger users to Google once they mature, itâ€™s a good bet to target the future market on Baidu. As China’s ecommerce starts to boom over the next 5 years, itâ€™s this younger user base on Baidu that will drive the growth, and thatâ€™s the market eBay wants.