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	<title>Comments on: Baidu PPC Algorithm Changes</title>
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	<link>http://www.gordonchoi.com/baidu-ppc-algorithm-changes-20060925?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=baidu-ppc-algorithm-changes</link>
	<description>Search Marketing on Google, Bing, Yahoo and Baidu</description>
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		<title>By: Xin</title>
		<link>http://www.gordonchoi.com/baidu-ppc-algorithm-changes-20060925/comment-page-1#comment-36790</link>
		<dc:creator>Xin</dc:creator>
		<pubDate>Mon, 13 Aug 2007 23:56:46 +0000</pubDate>
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		<description>That&#039;s great news. This will encourage advertisers to create better copies and give searchers a better experience.

I am just getting into the Chinese PPC market. I have experimented with using English version of AdWords on China/Chinese, which seems to have the lowest CPC of 2p. This can be profitable, but I am going to try signing up to Chinese Adwords so I can link to a Chinese bank account, and perhaps get even lower CPC.

I want to try Baidu too, but my lack of Chinese reading skills makes it difficult. I hear that it has a high upfront fee of 1000 yuan?

Are you familiar with affiliate marketing? Apart from clickvalue.cn, are there other good Affiliate Networks out there?

I am glad someone is blogging about the Chinese market in English. Keep up the good work.</description>
		<content:encoded><![CDATA[<p>That&#8217;s great news. This will encourage advertisers to create better copies and give searchers a better experience.</p>
<p>I am just getting into the Chinese PPC market. I have experimented with using English version of AdWords on China/Chinese, which seems to have the lowest CPC of 2p. This can be profitable, but I am going to try signing up to Chinese Adwords so I can link to a Chinese bank account, and perhaps get even lower CPC.</p>
<p>I want to try Baidu too, but my lack of Chinese reading skills makes it difficult. I hear that it has a high upfront fee of 1000 yuan?</p>
<p>Are you familiar with affiliate marketing? Apart from clickvalue.cn, are there other good Affiliate Networks out there?</p>
<p>I am glad someone is blogging about the Chinese market in English. Keep up the good work.</p>
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		<title>By: Wallstrip Conversation &#187; Information Arbitrage on Baidu - Icarus in the Making?</title>
		<link>http://www.gordonchoi.com/baidu-ppc-algorithm-changes-20060925/comment-page-1#comment-167</link>
		<dc:creator>Wallstrip Conversation &#187; Information Arbitrage on Baidu - Icarus in the Making?</dc:creator>
		<pubDate>Tue, 05 Dec 2006 13:48:25 +0000</pubDate>
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		<description>[...] Baidu has been intensely client-focused while working to improve its core search algorithms. Its decision to introduce the Combined Ranking Index to its PPC algorithm has been hailed by several analysts as a vehicle for maintaining its leadership position and continuing its market dominance.  Baidu has changed its PPC (or Jingjia) algorithm since 11 Sep 2006 in which cost-per-click (CPC) is not anymore the only factor in determining its PPC ad rankings. Baidu has introduced the Combined Ranking Index to its new PPC algorithm which is determined by: [...]</description>
		<content:encoded><![CDATA[<p>[...] Baidu has been intensely client-focused while working to improve its core search algorithms. Its decision to introduce the Combined Ranking Index to its PPC algorithm has been hailed by several analysts as a vehicle for maintaining its leadership position and continuing its market dominance.  Baidu has changed its PPC (or Jingjia) algorithm since 11 Sep 2006 in which cost-per-click (CPC) is not anymore the only factor in determining its PPC ad rankings. Baidu has introduced the Combined Ranking Index to its new PPC algorithm which is determined by: [...]</p>
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