Best Google SEO Resources
The search engine optimization articles are great SEO resources for beginners regarding the topics below.
- Domain Names
- Web Hosting
- Keyword Research
- Site Architecture
- URL Structure
- Site Navigation
- Canonicalization
- Content Duplication
- Linking Building
- Paid Link Issues
- Google Penalties
- SEO Geo-targeting
- Social Media for SEO
- SEO for Blogs
- Universal Search
- Google Sitelinks
- SEO’s Future
SEO for Beginners
Optimize your website for Google organic search traffic.
- Google SEO for Beginners – PPC Blog by Gordon Choi
Choosing Domain Names for Your Web Site
Before creating your website, the first step is to pick a domain name that will work for your potential customers and the search engines.
- Buying the Perfect Domain Name: Twelve Things to Consider – Jennifer Slegg
- Think SEO Before You Name Your New Company – Aim Clear Blog
- How to Choose Domain Names for SEO – SEO Book
- Who is the #1 Domainer in the World? – SEO Book
Keyword Research
Keyword research forms a big part in search engine optimization. You want to know how to find, analyze, prioritize and organize your keywords.
- Free Keyword Research Tools – The Ultimate Guide – Search Engine Journal
- Comprehensive Guide to Keyword Research, Selection & Organization – Search Engine Guide
- 6 Resources for Finding Negative Keywords – SEOptimise
- How to Build a Foreign Language Keyword List – Shimon Sandler
- SEM Keyword Research Tools – PPC Blog by Gordon Choi
- Eight Keyword Research Mistakes that are Costing You Money – Search Engine Land
- Google’s Relevancy Algorithms Change by Keyword: Longtail vs Core Category Words – SEO Book
Site Architecture & Site Navigation
Your website’s navigational structure needs to make sense to both the users and to Google.
- 12 Quick Site Architecture Tips – Stone Temple
- Web Guidelines – Site Architecture and Navigation – University of Texas at Austin
- Align Your SEO Strategy with Site Structure – SEO Book
- Importance of Link Architecture – Google Webmasters Blog
- Effective Site Navigation – Web Credible
- How to Create Effective Site Navigation – Search Engine Guide
- Building It Better – Small Business Site Architecture – Search Engine Watch
Changing Domains & Moving Web Hosting Services
When you have to change your site’s domain names or move your website’s hosting:
- Best Practices When Moving Your Site – Google Webmaster Central Blog
- Changing Domains – How Not to Screw It Up – Latitude Group
- How to Redirect a Web Page Using a 301 Redirect – iSiteBuild
- .htaccess, 301 Redirects & SEO: Guest Post by NotSleepy – SEO Book
- Beginners Guide to .htaccess File with Examples – Blog Hash
- htacess 301 redirect turorial – Taming the Beast
URL Structure, Canonicalization, and Duplicate Contents
As your website’s content grows, you risk creating duplicate contents.
- How a Search Engine Determines Duplicate Content – Search Engine Land
- URL Canonicalization: The Missing Manual – SEO Book
- Dynamic URLs vs Static URLs – Google Webmaster Central Blog
- Demystifying the Duplicate Content Penalty – Google Webmaster Central Blog
Link Building
Google evaluates the trust of your site by looking at the high quality incoming links pointing to your web site.
- 101 Link Building Tips to Market Your Website – SEO Book
- B2B SEO: Link Building – Yoast
- Learn SEO, Link Building in 60 Minutes – Praveen Kodur
- The Fundamentals of Link Building – Audette Media
- A Big Roundup of Link Building Tools – Search Engine Land
- Creating a Natural Link Profile for Your Site – Jennifer Slegg
- Getting the Anchor Text You Want – SEOmoz
- Small Business Link Building Ideas – SEO Book
- How Much is a Link Worth to Your Business – SEO Book
- Good Times with Inbound Links – Google Webmaster Central Blog
Issues on Paid Links
Google dislikes paid links as they ruin the natural equilibrium of Google’s PageRank and link popularity systems.
- Text Links and PageRank – Matt Cutts
- How to Report Paid Links – Matt Cutts
- Selling Links that Pass PageRank – Matt Cutts
- Google and the SEO Benefits of Affiliate Tracking Links – Search Engine Journal
- Did Google Win the War on Paid links – SEO Book
Google Penalties
Google may algorithmically or manually apply penalties to some sites suspected of “spammy” activities. The penalized websites are prevented from ranking high in the SERP.
- How Many Google Penalties are there – Search Engine Journal
- Examining a Search Ranking Fluctuation – Slightly Shady SEO
- Hiding the Inner Shadiness of Your Blackhat Sites – Slightly Shady SEO
- Matt Cutts on Nofollow, Links-Per-Page and the Value of Directories – SEOmoz
- Requesting Reconsideration Using Google Webmaster Tools – Google Webmaster Central Blog
Rel=”Nofollow”, Robots.txt, META Robots, Sitemap.xml and Sitemaps
Ensure you know how to use Robots.txt and Sitemaps to communicate with Google.
- Attribute “rel=nofollow” – Link Tutorial
- About rel=”nofollow” – Google’s Help
- 13 Reasons Why NoFollow Tags Suck – Search Engine Journal
- Robots.txt File – Web Design Library
- Creating a Robots.txt File – Google’s Help
- Best Robots.txt Tools: Generators and Analyzers – Search Engine Journal
- The Ultimate Guide to Meta Name = “Robots” – Yoast
- Robots.txt vs Rel=Nofollow vs Meta Robots Nofollow – SEO Book
SEO Geo-targeting
Often you want to optimize your website to target multiple countries with unique contents to each targeted geo-location.
- How to Start a Multilingual Site – Google Webmaster Central Blog
- Guide to Geo Targeting for SEO and Usability – Blog Storm
- International SEO – Bruce Clay
- Changing Google Rankings in Different Countries for Different Searchers – SEO by the Sea
- SEO Geotargeting Strategies – PPC Blog by Gordon Choi
- Top 10 Fatal Localization Mistakes – SEOptimise
- WordPress.com Subdomain Spam with Tags – Andy Beard
Leverage Social Media for SEO
- Using LinkedIn to Boost Your Company’s Search Result Reputation – Fathom SEO
- Market Your Company on LinkedIn – PPC Blog by Gordon Choi
- 100+ Smart Ways to Use LinkedIn – Linked Intelligence
- Using Social Profile Pages to Your Advantage – SEO Scoop
- How to Write Posts that Set StumbleUpon on Fire – ProBlogger
- 21 Social Media Sites – PPC Blog by Gordon Choi
SEO for Blogs
Everything you need to know about optimizing your blog for search engines: SEO techniques for blogs, WordPress plugins, blog search engines, and blog comment anti-spam.
- The Blogger’s Guide to SEO – SEO Book
- WordPress SEO: The Definitive Guide to High Rankings for Your Blog – Yoast
- SEO Plugins for WordPress – Michael Gray
- 9 SEO Plugins Every WordPress Blog Should Have – ProBlogger
- Blog Search Engines: The Complete Overview – Search Engine Journal
- 20 Essential Blog Directories to Submit Your Blog to – Search Engine Journal (2007)
- How to Grow Search Engine Traffic to Your Blog – ProBlogger
- Keeping Comment Spam off Your Site and Away from Users – Google Webmaster Central Blog
SEO for Google Universal Search and Sitelinks
Optimize your contents for Google’s Universal Search to increase your website’s traffic.
- How to Capitalize on Google Universal Search – Search Engine Round Table
- How Important is Universal Search within Google – Dave Chaffey
- Press Releases that Helps in Better Search Rankings – Organic SEO
- The Advanced Webmasters Guide to Google News – Blog Storm
- How to Get Included in Google News – Shimon Sandler
- Google Sitelinks: The Ultimate FAQ – SEOpedia
Run Your Own SEO Business
Staffs you need for your SEO team, how you get new clients your SEO proposals, and how you bring values to your existing clients.
- Organizational Structure of a Search Team – Shimon Sandler
- Why Should You Spend on an SEO Audit – SEM Inhouse
- The Art of the SEO Proposal – SEO Book
- SEO Sales Process: Overcoming Common SEO Objections – SEO Book
- Baking SEO into the Company Workflow & Culture – SEO Book
- Inhouse SEO Tips – PPC Blog by Gordon Choi
- Ranking Affiliate Sites vs Corporate Search Engine Marketer – SEO Book
- 30 Tips on How to Get, Convince, Keep and Deal with Clients, Be it in Web Design, Writing or SEO – SEOptimise
- How to Keep SEO Clients – SEO Book
Build and Maintain Your Own Website
Create your own site and make money out of it. You will still have to regularly maintain it.
- Small Business Website Tips – PPC Blog by Gordon Choi
Future of SEO
Aaron Wall, Stephen Noton and others talked about the future of SEO.
- RedFly Interview with Aaron Wall of SEO Book – Red Fly Marketing
- SEO Tips from Stephen Noton – PPC Blog by Gordon Choi
- The Future of SEO and Google: How will We Exist 5 Years from Now – Slightly Shady SEO
- Search is Changing Forever – SEOmoz
- When SEO & Usability Go Head to Head – Site Visibility
Comprehensive SEO Resources
You may want to further comprehensive search engine optimization reading.
Other facts related to the Internet
Other facts that we should consider when we’re working in the Internet world.
- China (.cn) is Now the World’s Most Popular Country Code – Multilingual Search
- China has 253 Million Users – Largest in the World – Search Engine Journal
- The Current State of Internet Penetration in Africa – Appfrica
- Marketing Lessons from Google – SEO Book
- Eight Reasons Why Now May be the Right Time to Invest Big in Your Site – SEO Book
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