SEM Blogs

PPC Blog has reviewed a list of blogs that are related to search engine marketing (pay-per-click), search engine optimization (SEO), web analytics, social media marketing and web usability.

A

  • AB Testing – Andy Edmond’s testing guide on web analytics and ecommerce websites
  • Advanced Web Metrics – Brian Clifton’s blog on using Google Analytics
  • Adwords Agency Blog – Google’s official blog for Adwords agencies
  • Aim Clear Blog – A search marketing blog for advertising agency, in-house and PR professionals

B

  • Big Oak Blog – Topics related to SEO tips and increasing site conversions
  • BG Theory Blog – Brad Geddes provides insights and how-to articles on pay per click advertising
  • Blogstorm – Patrick Altoft’s blog on search engine optimization and online marketing from the UK perspective
  • Blogoscoped – Philipp Lenssen covers news from Google and search engine related topics

C

  • China Vortex – Views the global business economy and media, and Internet technology from the Chinese perspective
  • China Web 2.0 Review – Topics on the next generation web in China
  • Clicks2Customers Blog – High performance paid search blog of Clicks2Customers
  • ClickZ – News and expert advice for digital marketers
  • Clix Marketing – David Szetela’s tips and thoughts on Google Adwords, Yahoo! Search Marketing, Microsoft Adcenter
  • Compete Blog – Offers quantitative analysis of web traffic
  • ComScore Blog – The official blog of ComScore, an Internet-based marketing research company
  • Conversation Marketing – Ian Lurie’s common sense in Internet marketing

E

G

I

K

  • Kelikuru – Tips on user-centered design for websites

L

  • LinkedIn Blog – The official blog of LinkedIn, the largest professional networking site

M

  • Marketing Experiments Blog – Research-driven optimization, testing and marketing ideas
  • Mashable – A social media guide that covers cool new websites, social networks and the latest web technology news
  • Matt Cutts – A Google associate who gives insight into the company, search engine index updates and SEO issues
  • Microsoft Advertising Community – The official community and blog for Microsoft Adcenter advertisers and publishers
  • Misc Info – Canadian SEO guru Stephen Noton’s blog on his experience of search engine optimization, Internet marketing and miscellaneous information.
  • Multilingual Search – Topics on search engines and search engine statistics worldwide

N

  • Nielsen Wire – Nielsen’s official blog on news, insights and reports

O

P

  • PPC Advice – Garry’s search engine marketing blog specializing in Google Adwords, Yahoo Search Marketing, and Microsoft Adcenter
  • PPC Blog – Search engine marketing strategies on Google, Baidu, Bing and Yahoo by bilingual search engine marketer Gordon Choi
  • PPC Discussions – A paid search blog by Jeremy Mayes, a search marketer from Illinois
  • PPC Hero – Hanapin Marketing’s blog that covers pay per click advertising from Google AdWords to Yahoo! Search Marketing to landing pages to writing headlines

R

  • Read Write Web – A popular blog that provides web technology news, reviews and analysis, covering web apps, web technology trends, social networking and social media
  • RKG Blog – A paid search marketing blog by the Rimm-Kaufman Group, a paid search marketing agency located in Charlottesville, Virginia
  • ROI Revolution – Offers tips on Google Analytics

S

  • Search Anyway – A blog about search and affiliate marketing
  • Search Engine Journal – Loren Baker and others provide the latest search engine news
  • Search Engine Land – News and information about search engine marketing, optimization and how search engines work for searchers
  • Search Engine Round Table – A well-rounded view on search engines and search engine marketing
  • Search Engine Watch – Offers tips on SEM and SEO, and the latest news about search engines
  • Search Marketing Strategies – Channel Advisor provides Internet marketing, PPC and SEM news
  • Semvironment Blog – A pay-per-click blog that focuses on post-click experience
  • SEM YJ – Chinese SEO and tool development guru Guoping who shares his experiments and insights on search engine optimization
  • SEO Book – Aaron Wall offers search engine news, reviews of tools, and his search engine optimization ebook for sale
  • SEO Boy – Hanapin Marketing’s blog that covers search engine optimization from keyword research to link building to content generation to crawlability
  • SEO Fast Start – Dan Thies offers step-by-step instructions on search engine optimization with his eBook
  • SEOmoz – Offers up-to-date news from the search marketing industry and the best SEO resources
  • SEO Theory – Michael Martinez writes about algorithm analysis, web community relationship analysis, and SEO best practices and techniques
  • Seth Godin – Topics on marketing, respect, and the ways ideas spread
  • Shimon Sandler’s Blog – SEO, PPC and other Internet marketing tactics
  • Sinotech Blog – Mathew McDougall provides digital marketing news in the Chinese Internet market
  • Social News Watch – Offers social media news and information about the growing segment of the Web 2.0 phenomenon
  • Stone Temple Blog – Eric Enge’s observations about the SEO world and Internet marketing

T

  • Techcrunch – Michael Arrington’s popular blog about technology start-ups in the web 2.0 sector
  • Techwyse Rise to the Top Blog – Offers Internet marketing related topics
  • The PPC Book – Jeff Hudson’s blog and PPC book
  • Top Rank Blog – Lee Odden and other online marketers provide marketing tips, articles, and experts interviews on social media, digital PR and search engine marketing

V

  • Vinny Lingham – Marketing and business insights from Vinny Lingham, an entrepreneur, blogger, speaker, webaholic and search engine guru
  • Visual Revenue – Dennis Mortensen’s blog about Yahoo Web Analytics

W

Y

  • Yahoo Search Blog – Yahoo’s official search blog
  • Yahoo Search Marketing Blog – The official blog about Yahoo!’s paid search products
  • Yoast – Dutch WordPress developer and online marketer Joost de Valk offers tips on optimizing your website and Wordpress blog

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