Ranking On Ask.com Organic Search Results

Several years ago I have had a client asking me to submit his website search engines. His website was not newly created at the time, though it wasn’t showed up on organic search results. The client wasn’t even aware of the existence of PPC ads. It took me a bit of explanation and education to the client before I could start the job.

Within only a few weeks I was able to get his website indexed on Google, Yahoo! and MSN. A couple of targeted keywords of his website were even ranked in the first search engine result page. The next search engine we wanted the website to rank on is the formerly Askjeeves search engine, in which the website was not even indexed.

After pointing one of the links to the client’s website from another web page which was indexed on Askjeeves at that time, I explained to the client that it is the nature of organic search and each search engine’s specific preference of when his website is indexed and ranked.

Even till now, Ask.com’s spider still has a lower rate in visiting websites comparing to the bots of the other 3 search engines.

Some SEO experts even totally ignore indexing and optimizing websites for Ask.com due to the relatively low search volume comparing to Google. However, I still like Ask.com as a technology company in the Internet space. Based on Ask.com’s new search algorithm focusing on grouping related topics, it is rare search engine which is truely providing a set of an alternative search results to searchers.

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