PPC Blog by Gordon Choi

Yahoo! Buzz Log released their top 20 misspelled keywords. The keywords within ( ) are the corresponding correct spellings.

1. Rachel Ray (Rachael Ray)
2. Tatoos (Tattoos)
3. Scarlett Johanson (Scarlett Johansson)
4. Wierd Al Yankovic (Weird Al Yankovic)
5. Evanesence (Evanescence)
6. Soduku (Sudoku)
7. Barbara Streisand (Barbra Streisand)
8. Louis Vitton (Louis Vuitton)
9. Jamie Presley (Jaime Pressly)
10. Jimmy Buffet (Jimmy Buffett)
11. Brittany Spears (Britney Spears)
12. Brittney Spears (ibid)
13. Anna Nichole Smith (Anna Nicole Smith)
14. Eva Mendez (Eva Mendes)
15. Jessica Beil (Jessica Biel)
16. The Biggest Looser (The Biggest Loser)
17. Jennifer Anniston (Jennifer Aniston)
18. Marie Antionette (Marie Antoinette)
19. Mercedez Benz (Mercedes Benz)
20. Micheal Jordan (Michael Jordan)

I am not sure if many PPC and SEO marketers can be benefited from the misspelled keyword list above, though maybe some people will want to count how many celebrity names are in the list.

The other true one fact is that Yahoo! as a search engine has improved over the years alongside the likes of Google, MSN, and Ask. As an example, if you misspelled Louis Vitton, Yahoo! does remind you that you have misspelled it and provide you the correct web page as your first search result.

Posted in: Research, SEO, Yahoo